The Palm Jumeirah is an iconic man-made archipelago located off the coast of Dubai, created through extensive land reclamation techniques. Designed to maximize the potential of Dubai’s previously underutilized waterfront, it serves as a pioneering example of visionary urban planning and engineering. The development was conceived to meet the demands of the city's rapidly expanding population and booming tourism industry by providing a premier mixed-use destination. Utilizing over 90 million cubic meters of locally sourced rock, sand, and earth, the project added more than 60 kilometers (37 miles) of new shoreline, dramatically transforming Dubai’s coastal geography and redefining luxury waterfront living.

In addition to crafting the overall Master Plan, the firm played a pivotal role in the architectural design of the three primary landforms that make up Palm Jumeirah. The Trunk, which stretches 2 kilometers, serves as the commercial and social heart of the island. It features a vibrant blend of retail shops, cafés, restaurants, entertainment venues, marinas, and five-star hotels, as well as the Village Centre and luxury shoreline apartments, all complemented by pristine beaches. Extending outward from the Trunk is the Crown, which consists of 17 fronds connected by a 300-meter bridge. This area hosts a diverse array of high-end residences including signature villas, garden homes, and townhomes, each offering unique architectural styles and configurations tailored to suit a range of preferences.

Surrounding the fronds is the Crescent, a breakwater structure designed to protect the island and enhance its resort appeal. Connected to the Crown by a subsea tunnel, the Crescent is home to a curated collection of luxury boutique hotels, each distinguished by its unique theme and architectural identity. These hotels feature world-class dining, spa, and leisure amenities, accessible not only to residents of the Palm but also to visitors from across Dubai and around the globe. As a whole, the Palm Jumeirah exemplifies a seamless integration of urban development, engineering innovation, and resort-style luxury, setting a new benchmark for coastal developments worldwide.